6 easy steps to guarantee a successful CRM implementation.
- Set reasonable and achievable expectations for your organization, and have a clearly defined set of goals.
- Develop a plan for dealing with the resistors to change.
- Understand that adoption of a CRM strategy is a top-down initiative. The executive team must support and be behind the decision to implement CRM.
- Understand that a successful CRM implementation will make your good sales people better and your bad sales people more visible.
- Understand that adoption of CRM is an evolutionary process, not a revolutionary process.
- Never stop TRAINING your team.